IvyPanda. Consequently, Apple has failed in expansion to attract new customers and enter the markets across the world. In this project I am going to describe the Strategic and Marketing Plan of Apple Inc, Which is the biggest consumer electronics provider in the world. Areas where the government regulations affect the firm’s operations are in the patents and copyrights laws as well as labor regulations. Apple TV and Mac Mini seriously suffered a blow in the market. However, the company has not successfully met its customers’ need. The industry structure and dynamics has enabled the firm to come up with strategies that has effectively improved its competitive advantage. I personally think that before studyin… professional specifically for you? For instance, most of the components that were used in the production of iPad were mainly manufactured in China. Inside Apple: the secrets behind the past and future success of Steve Jobs’s iconic brand. We utilize security vendors that protect and This is IvyPanda's free database of academic paper samples. Apple’s strengths are based on several factors. Strategic Opportunities and Decision Making A Case Study of Apple Computers Founded on 1 April 1976, Apple Inc. is an American multinational technology company headquartered in Cupertino, California that is concerned with the design, development and sales of consumer electronic products, computer software and online services. Apple has also created a good brand name in the market. You are free to use it for research and reference purposes in order to write your own paper; however, you must. The strategic and managerial decisions have a direct influence on the firm’s improved competitive advantage. Besides, the labor issues with some of the firm’s suppliers have a direct effect on the operations of the firm. How did Bill Gates and Steve Jobs Differ in their Leadership Style? As result, cost of maintaining market demand is very high. The strategic financial and managerial decisions have resulted in in an increase in net revenues since the revamp of the firm in 2001. To satisfy the Board's duties, directors are expected to take a proactive, focused approach to their positions, and set standards to ensure that Apple is committed to business success through the maintenance of high standards of responsibility and ethics. Well, Bill gates leadership is participative style because he involves his subordinates in decision making. It contains thousands of paper examples on a wide variety of topics, all donated by helpful students. Unfortunately, your browser is too old to work on this site. 2019. For instance, the firm recorded low profit margins during the 2001 economic decline and the 2007-2008 economic recessions. July 1, 2019. https://ivypanda.com/essays/apple-inc-managerial-decision-making/. The company has various software developers who assist in its production. Besides, the firm also offers a wide range of services, peripherals and network solutions to businesses, private and government institutions (Apple, 2011). Janko, G. (2012). Apple offers its employees continuous education and constant organization improvement. In fact, the firm’s dependency on the performance of distributors, carriers and other resellers has the effect on the products quality and cost, which in turn affects the firm’s operating profits (Linden, Kraemer & Dedrick, 2008). The technology industry in which the firm is operating is highly competitive. The profits are estimated to have grown by over 28% during the period. Apple Inc. mainly manufactures personal computers, portable digital music players, mobile communication devices as well as related hardware and software.
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